When it comes to television commercials, the one day that reigns supreme in the advertising world.
You might even call it the Super Bowl of the Madison Avenue set.
And, oh yeah, it’s the real Super Bowl, the one day of the year when television spots become the news, the objects of the most lavish and controversial efforts of the Mad Man.
There’s always controversy, but this year the furor was over what didn’t air.
The problem, you see, is that the annual pigskin extravaganza airs on Fox, which also happens to be the same company that owns Fox News, the Official Propaganda Network of the Trump-a-palooza™.
And Fox wasn’t about to allow anything that they thought might besmirch the alleged honor of Herr Pussygrabber.
So when 84 Lumber, a family owned chain, wanted to air an ad honoring America’s undocumented immigrants from South of the border, Fox decided they weren’t having it, at least as long as the ad contained images of Pussygrabber’s proudest erection-in-the-making,
From 84 Lumber, here’s the ad you didn’t see:
84 Lumber Super Bowl Commercial – The Journey Begins
The full, uncut 84 Lumber Super Bowl promotional film. See a mother and daughter’s symbolic migrant journey towards becoming legal American citizens. Contains content deemed too controversial for the original ad and banned from broadcast.
And here’s the ad Fox finally allowed, the one without that material “too controversial” :
So what’s most notable thing missing from the ad?
Maybe a wall?
And why wouldn’t Fox air the ad?
Well, the network isn’t saying.
Banned from a an event celebrating the GOP
More on the story from the Washington Post:
Perhaps more than any other time in history, politics appear to be playing a larger role than ever in the Super Bowl. Bill O’Reilly interviewed President Trump in an interview that aired before the game; former president George H.W. Bush and his wife, Barbara, did the coin toss; and some of the ads have tackled controversial social issues such as immigration.
One such ad was imagined by the family-owned company 84 Lumber, which decided to tackle the subject in its first Super Bowl ad. It wasn’t exactly how the company originally planned it, however.
In the ad’s initial iteration, a Mexican mother and daughter, who appear to be on their way to the United States, come across a depiction of an imposing border wall, reminiscent of the one Trump has touted will eventually divide the country from Mexico.
“Ignoring the border wall and the conversation around immigration that’s taking place in the media and at every kitchen table in America just didn’t seem right,” said Rob Shapiro, the chief client officer at Brunner, the agency that worked with 84 Lumber to come up with the ad. “If everyone else is trying to avoid controversy, isn’t that the time when brands should take a stand for what they believe in?”
But while 84 Lumber believed in its message, Fox, which aired Sunday’s game, thought it was a little too controversial.
“Fox would not let us air ‘the wall,’ ” Schapiro said.
And another border wall makes the news
The Trump border wall wasn’t the only barrier making news this weekend.
Another border blocker was also in the news, this time a barrier much further to the south.
Ftom teleSUR English:
Bolivian President Evo Morales spoke out Thursday against a proposed wall by Argentina’s Mauricio Macri government alongside its shared northern border with Bolivia and Paraguay.
“We are countries of the Patria Grande (Latin America) and we cannot follow the North and its policies, building walls to divide us,” Morales tweeted on Thursday.
Earlier this week, right-wing Argentine congressman Alfredo Olmedo proposed legislation promoting the construction of a wall in an effort to curb immigration.
“I agree 100% with Trump,” Olmedo said, according to The Guardian.
“I know that border very well, and a wall is the solution. We have to build a wall.”
Olmedo was born and raised in Argentina’s northern Rosario de la Frontera province, which shares a border with both Bolivia and Paraguay.
Morales also criticized President Macri’s recent executive order on immigration. Last Monday, the right-wing head of state signed a decree amending the country’s immigration laws in order to speed up the deportation of foreigners who have committed crimes. The decree also prohibits the entry of foreign citizens into the South American country if they have prior criminal convictions.
“Discriminatory policies that condemn and criminalize migration are a shameful retreat to rights conquered by our peoples,” Morales tweeted on Friday morning, adding that the Bolivian government is urging the international community to take action.