In part, because they have to spend a growing amount of their time simply skimming through the onscreen channel guides to find a program that grabs their attention, and at the current rate, they’ll be spending more than a year of their lives doing just that.
From the Hollywood Reporter:
There’s more TV available and consumers are paying more for the privilege, but 44 percent of viewers in the U.S. complain that there is nothing worth watching, according to a massive study released Thursday.
The average person spends 23 minutes per day trying to find something good to watch on broadcast TV and will dedicate 1.3 years of their lives changing channels and studying their on-screen guides, according to Ericsson ConsumerLab’s TV and Media 2016.
Ericsson surveyed 30,000 people in 24 countries and says its study represents the TV habits of more than 1 billion people worldwide.
The 44 percent of Americans who say they have trouble finding worthy shows to watch represents a big uptick over last year, when 36 percent had a similar complaint.
However, more people are watching online streaming services, and they’re watching them on the phone, iPads and other mobile devices, the study reports, with mobile views up 86 percent since 2010, while views on the tube have dropped by 14 percent.
We leave the last word to The Boss, singing about something that’s even truer today than when he recorded the song in 1992:
Bruce Springsteen — 57 Channels [And Nothin’ On]